Our Zenfone 3 (ZE552KL) review is up

We had a good time enjoying the Zenfone 3 (ZE552KL) over the past while. It’s still not available in the US but it’s still possible to find ways to get the North American variant. Look into eBay sellers or Canadian retailers who will ship to the US.

Read our full Zenfone 3 (ZE552KL) review here

If you want a quick summary, here are are few tidbits:


  • flagship quality design and feel
  • super bright display
  • priced at or under $400 CAD


  • fragile glass design on rear of phone
  • not available in US
  • no NFC
  • rear finger print sensor isn’t an ideal location




Surprise! Zenfone 3 Deluxe (ZS570KL) in Canada – Limited Availability

You can thank Amazon.ca for this opportunity. There are some limited quantities available to buy now. If you recall, Asus announced that the Zenfone 3 Deluxe would not be coming to Canada. However it appears that Amazon has the capability of pulling off the impossible.

So to be clear, the model available is the Snapdragon S820 model of the Deluxe. It’s not the Zenfone 3 Deluxe Special Edition. The color is Glacier Silver which is not that much different looking than the Gold model.

Shopping Link: Zenfone 3 Deluxe – Available in Canada – $699 – Limited Stock



Asus sets lofty sales goals for Zenfone 4 and beyond

Asus is learning on the fly about the smartphone market. The Zenfone 2 brought an aggressive price point and the Zenfone 3 upped the price and increased the consumer resentment. People these days want to see cheap prices and there has been some disappointment from consumers who wanted a cheaper Zenfone 3 Deluxe.

In a recent Digitimes interview, Jerry Shen, Asus CEO talked about the sales objective for the Zenfone 4 and beyond.  In the three years, Shen expects Asus to ship 35-40 million units. That’s their target.

In 2016 Asus shipped 20 million smartphones which was a 5% growth from the previous year.

The Zenfone 4 will be introduced in Q2 2017 which falls to the Computex 2017 show no doubt. From that show, hopefully Asus will get the phones to market faster than with the Zenfone 3 rollout. Additionally with a big goal, Asus may need to look at finding ways to bring down the price slightly. Certainly markets reacted unfavorably to the Zenfone 3 pricing even though the prices are still significantly cheaper than the top flagship phones.

[source: Digitimes]

Zenfone 3 Zoom price is $399 USD for 64GB storage, 4GB RAM model

Enough with the misinformation out there! The issue at hand is that Asus in China announced the Pegasus 3S along with the Zenfone 3 Zoom pricing for the China market. So as would be expected, a LOT of websites and news sources have made a guesstimate from the price in China what the price in the US would be. This is wrong folks! All we have seen is a lot of comment ranting and a lot of inflated and incorrect Zenfone 3 Zoom price guessing.

With that rant out of the way, here is the US price for the Zenfone 3 Zoom (ZE553KL) model with 64GB storage and 4GB RAM.

$399 USD

Please trust us and plan your next phone purchase accordingly. The Zenfone 3 Zoom is a camera powerhouse with an unmatched 5000mAh battery. Big battery, great camera, nice design means good value. It doesn’t sport the fastest Snapdragon processor but as the Zenfone 3 (ZE552KL) has shown, the S625 is a more than capable processor which emphasizes battery life and cost savings over processing bravado.


Android 7.0 Nougat update for Zenfone 3 – Instructions and Details

Great news everyone! Well, right now it’s great news for Zenfone 3 (ZE552KL / ZE520KL) owners. This is starting in the Philippines and should be rolling out globally in short order. There is nothing official for other Zenfone 3 models yet, but certainly the Android 7.0 Nougat update will be coming based on this development.

We know one thing. First backup your device!

We are just fact finding right now and will be adding to this post in the next hour. Stay tuned for more of this breaking news!


New Zenfone Pegasus 3S unveiled in China

At the end of December there was a new Asus phone listed on the TENAA website. We clarified that it was not a Zenfone 4 at the time, and now we have confirmation that it is in fact a new Zenfone Pegasus model.

It’s a budget orientated model which is part of the Pegasus strategy. What’s impressive here is the 5,000mAh battery which should impress most consumers out there. Battery life is highly valued and the 5,000mAh puts it in the top of the class.

Processor wise, the Pegasus 3S comes with a MediaTek MT6750 processor at 1.5GHz. You will find 3GB RAM inside and either a 32GB or 64GB onboard storage option. The display is 5.2-inch with a resolution of  1280 x 720 pixels. There is a 13MP rear and 8MP front facing camera as well.

Price is 1,999 yuan for the 64GB model. Do not expect to see this phone outside of the China market.