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Asus sets lofty sales goals for Zenfone 4 and beyond

Asus is learning on the fly about the smartphone market. The Zenfone 2 brought an aggressive price point and the Zenfone 3 upped the price and increased the consumer resentment. People these days want to see cheap prices and there has been some disappointment from consumers who wanted a cheaper Zenfone 3 Deluxe. In a […]

Zenfone 3 Zoom price is $399 USD for 64GB storage, 4GB RAM model

Enough with the misinformation out there! The issue at hand is that Asus in China announced the Pegasus 3S along with the Zenfone 3 Zoom pricing for the China market. So as would be expected, a LOT of websites and news sources have made a guesstimate from the price in China what the price in […]

Android 7.0 Nougat update for Zenfone 3 – Instructions and Details

Great news everyone! Well, right now it’s great news for Zenfone 3 (ZE552KL / ZE520KL) owners. This is starting in the Philippines and should be rolling out globally in short order. There is nothing official for other Zenfone 3 models yet, but certainly the Android 7.0 Nougat update will be coming based on this development. […]

New Zenfone Pegasus 3S unveiled in China

At the end of December there was a new Asus phone listed on the TENAA website. We clarified that it was not a Zenfone 4 at the time, and now we have confirmation that it is in fact a new Zenfone Pegasus model. It’s a budget orientated model which is part of the Pegasus strategy. […]

Zenfone 3 Zoom coming to Canada

I don’t think we are speaking out of turn here. The newly announced Zenfone 3 Zoom (ZE553KL) appears poised for a Canada release. This claim is based on information posted on the Industry Canada government website. There we see the model ASUS_Z01HD, shown as the Zenfone 3 Zoom which was submitted on December 22, 2016. […]

Asus at CES 2017 unveils Zenfone AR and Zenfone 3 Zoom

With a few leaks leading up to CES 2017, Asus did lose some of the surprise factor, but none the less, things are now official. We are about half way between the Zenfone 3 and Zenfone 4. This gives Asus the opportunity to bring forward a couple new phones to stir things up once again. […]